The call was reportedly made due to a standoff in licensing negotiations with the Collegiate Licensing Company (CLC), which holds the rights to college trademarks for more than 200 college and universities. As initially reported by Kotaku, 2K Sports has canceled College Hoops 2K9, which was sketched in for November 2008. With nearly all the major players able to take to the professional basketball court, the NCAA license bench has today for the time being lightened by one. Aptly opting for a five-man roster, the National Basketball Association licensed out its rights to Electronic Arts, Take-Two, Midway, Sony, and Atari in 2005. ![]() Most notably, EA in 2005 secured exclusive rights to the National Football League through 2010, and Take-Two owns the sole third-party rights to the Major League Baseball until 2012. Annualized sports franchises are the closest games to sure-thing money makers in the industry, and publishers in the past have gone to great pains to wrap up exclusive access to the licenses.
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